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Anatomy of a Great Donor Acknowledgement Letter

Thank You Note

(By www.theinsgroup.com - U.S.A.)   Many non-profits view the thank you letter as no more than a tax receipt. Smart non-profits, however, recognize the donor acknowledgement letter as a critical component of the stewardship phase of the fundraising lifecycle. A well-written letter will not only express gratitude but can serve as an opportunity to create an even greater affinity and appreciation

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People prefer printed bill statements over digital

Kellie Northwood (Two Sides Australia)

An independent study in the UK backed by Two Sides Australia is proving the power of print after revealing that people prefer print and paper bill statements over digital versions, and showing that many banks, utility and media companies are confusing their customers and financially penalising those who cannot go online.   Speaking to Print21, executive director of Two Sides

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