(by Perry Simpson – Direct Marketing)
Members of the Marketing Hall of Femme Class of ’15 share the sources of their inspiration.
Inspiration can be hard to come by in an age where the pressure to be faster than the competition is paramount. But so often it’s the marketers who look to the not-so-obvious places for inspiration that produce standout marketing. Few understand this better than the 2015 Marketing Hall of Femme honorees.
In this video, honorees Tristar Products CMO Lucille Dehart, Dice VP of Marketing Natasha Raja, SheKnows Media Chief Revenue and Marketing Officer Samantha Skey, and HookLogic Corporate EVP Elizabeth Jackson dish on their unique sources of inspiration, and how those inspiring moments lead to marketing strategies and actions.
What inspires your marketing?